Dublin GAA and main sponsor AIG Insurance officially unveiled their new O’Neill’s playing kit today at the home of Dublin GAA- Parnell Park.
The kit will be worn by all 4 codes from underage up to senior and masters level and replaces our last jersey, which was launched in October 2018.
— Dublin GAA (@DubGAAOfficial) October 15, 2020
The Dublin GAA jersey is available to purchase from today exclusively from Intersport Elverys for the month of October both online at www.elverys.ie and in stores nationwide. Intersport Elverys is the official retail partner of Dublin GAA.
The new-look jersey is true to the traditional sky-blue Dublin colour, however some new innovations have been implemented for the 2020 jersey.
Features include an innovative new silicone horizontal three stripe design, as well as both player and fan-favourite details.
This includes the return of an open neck collar with pinstripe detail and a choice of fits to suit all fans.
The jersey also includes the all-important Dublin GAA crest and AIG sponsor logo.
The new jersey is manufactured in O’Neills trademark Koolite fabric with catch, move and release nano-technology built in to the innovative new design.
General Manager at AIG Insurance Aidan Connaughton added; “It is a real honour to be associated with Dublin GAA, a relationship that stretches back over the last seven years. We look forward to seeing our brand on the front of the new Dublin GAA jersey in the upcoming 2020 season as all four codes strive for further success.”
Tony Towell, Managing Director O’Neills Irish International Sports Company Ltd, said: “It is exciting to unveil the latest new O’Neills Dublin home jersey which is always eagerly anticipated by the legions of Dubs supporters. We greatly value our longstanding partnership with Dublin GAA and are proud to produce such high-quality, eye-catching jerseys which we know will be worn with pride. As Ireland’s largest sportswear manufacturer, we are constantly working on new product innovations to equip players with the best sportswear available. The Dublin 2020 jersey is no different. We wish all the Dublin teams well in the seasons ahead.”
INTERSPORT Elverys is a recognised market leader and innovator in sports retail and their retail network in the Irish market now stands at 51 stores, with a fully integrated omnichannel strategy.
INTERSPORT Elverys have a steadfast tradition in backing sport at all levels, from grassroots events and organisations to elite teams and athletes. Commenting on the latest Dublin GAA jersey launch, Anne-Marie Hanly, Senior Marketing Manager, said:“Our brand is one of the biggest supporters of Irish sport and will always be at the beating heart of sport. Dublin GAA has a fan base like no other and while the season ahead will be different, as Official Retail Partner, we are committed to bringing a fantastic experience to their supporters - online and offline”.
Speaking at the launch Commercial and Marketing Manager at Dublin GAA Tomás Quinn said; “We are delighted to release the latest Dublin kit and look forward to seeing the teams in it over the coming months in what will be a unique GAA championship.”